The upshot of all of this is that I am very confused come rubbish day.

Christchurch has just introduced a three-bin kerbside collection for domestic waste. The whole idea is to reduce the amount of domestic rubbish going to landfill by one third.

This means you now have to separate your rubbish into: rubbish, recycling and organics which is actually just a little tedious but, just as I got used to having to brush my teeth and put my seat belt on, I am sure it won't be too long before I will forget that it's a bit of a drag.

But the thing I can't quite get my head around is the new tag line the Council have introduced in order to launch this new system.

'Love your rubbish.'

Huh?

If I loved my rubbish, surely I wouldn't be throwing it out?